Horizontal tower

Milan, Italy

Horizontal tower
Milan, Italy
2008-2010

International Award “The Chicago Athenaeum” for “Best global project” (2011)
RE Awards for “Best directional project” (2009)

program: New Sviluppo Sistema Fiera spa directional buildings in Rho, Milan gross floor area: 21 000 sqm
built area: 4 800 sqm
client: Sviluppo Sistema Fiera spa
Alfonso Femia / Atelier(s) Alfonso Femia with Pietri architectes
roads and infrastructures, structural engineering: IQuadro Ingegneria
services engineering: AI Engineering, AI Studio
contractor: Italiana Costruzioni spa
photos: ©E.Caviola
ceramic model: Danilo Trogu
book: “In the mood for love”
The new building is characterised by the colour gold, whose preciousness refers to the theme of sunlight and its reflections, the capacity to create an atmosphere of transparency, opacity, reflections and semi-transparencies with its surroundings, within the territorial perspectives crossing the area at different speeds and at all times of day.